Web Design & SEO
For years, I’ve been crafting digital landscapes through website development, tracing an evolution from my IT origins. My journey began as a graphic designer before I ventured into web design & SEO, shaping online aesthetics. Drawn deeper into the technological abyss, I became a full-fledged web developer, mastering the code that powers the web, and ultimately became a UX designer, orchestrating seamless user experiences.
All You Need to Know
Download My Resume
Looking for some particulars about my work history or tool sets? Get them here. Download a PDF, DOCX or a shared Google Doc below.
Download My ATS Version Resume
For recruiters download an ATS Friendly version of my resume here.
Web Design & SEO Skill Set
I have a much deeper tech tool box than what you see listed here. These skills are what I get asked about most often. See more specific tool sets in the “Work Experience” section below.
The following urls listed are the most recent sites I’ve worked on. I’ve built and maintained many more over the years. These are the most recent.
Web Design & SEO Work Experience
UX Optimization Specialist | Feb 2024 - Sep 2024
HTML · CSS · SEO · jQuery · WordPress · WordPress Optimization · Breakdance · Google Analytics · Google Tag Manager · Google Business Profile · Bing Places · Javascript · SEM Rush · Screaming Frog · Google Page Speed Insights · Google Search Console
Tasked with fixing web site issues for hundreds of client sites, reducing page load times, increasing conversions and creating SEO friendly code. As my code updates were merged, sites loaded 30-50% faster, they climbed in the SERPS, and scored in the green for usability as well as ARIA accessibility.
13 URLs
Momentum has literally 100’s of sites. This is an example of industries and businesses supported.
Responsive Designer/ Coder | Apr 2020 - Jan 2021
CSS · HTML · SEO · PHP · jQuery · javascript · e-Commerce · Magento · Google Tag Manager
Tasked with creating compelling CSS driven animated web pages. During the pandemic we created interactive landing pages for personal protection devices such as air scrubbers, masks. In addition to that, created e-commerce pages for high end audio devices, home massage products, aroma-therapy products and more.
URLs
UX Front End Designer | Jul 2021 - Feb 2022
HTML · jQuery · CSS · SEO · CMS · PHP · Sketch
Built and maintained sites and email campaigns for Engineering tech shows while at Society of Manufacturing Engineers. These run all year and are constantly changing. Worked with multiple heads of these shows to update new tech demos and highlighted new trends.
URLs
More Skills: Responsive Website Design, GSAP, Node, Raspberry Pi, A/B Testing, Keyword Research, PHP, Video Editing, Social Media Campaigns, Youtube Videos, Brand Marketing, UX Design, Software Design
Why You Should Hire Me for Web Design & SEO
Participated in numerous Google Design Sprints at Google Headquarters in Mountain View, CA, picking up new design skills. I’m skilled in Adobe Creative Suite, XD, Sketch, and Figma. Over the years, I’ve dedicated my career to crafting and refining responsive websites and software leveraging HTML5 and CSS3 to bring digital visions to life.
WordPress Skills
Since WordPress’s inception, I’ve crafted compelling blog content, navigating its evolution from it’s infancy to the robust content management system it is today. In its early days, customization demanded meticulous editing of individual PHP files to achieve desired functionality, as the extensive plugin ecosystem was not yet a thing.
The advent of plugins transformed WordPress into a versatile CMS, expanding its capabilities far beyond blogging. My background includes a massive catalog of tools and platforms, including WP Engine, WooCommerce, WordPress Child Themes, Rank Math, Gutenberg, Breakdance, Canva, Shopify, Elementor, Beaver Builder and Thesis to name a few.
I excel in optimizing performance, significantly reducing load times and enhancing page speed and efficiency. My experience includes developing templates from the ground up and tailoring existing installations to meet specific needs.
From the Blog
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Web Designer, SEO Specialist, UX Designer – Nate Balcom: Crafting Vibrant Digital Success
I’ve been a web designer for more years than I care to admit. I once built online college courses for the first accredited college academy. I was a production animator for an online entertainment site where I helped create assets… Continue Reading →
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CSS and JS Optimization: Unleashing 4 Powerful Tips to Fix Problems and Awaken the Web Wizard Within
In the mystical realm of web development, where pixels dance and code weaves its magic, CSS and JavaScript optimization is often hailed as the holy grail of performance. It’s the spell that promises lightning-fast load times, reduced server strain, and… Continue Reading →
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Google | Search Engines | SEO
How to Use Google PageSpeed Insights to Optimize Website Performance for Better Rankings
Website performance is a critical factor for both user experience and search engine rankings. A slow-loading website can frustrate users, increase bounce rates, and harm your SEO efforts. Fortunately, tools like Google PageSpeed Insights to Optimize Website Performance offer actionable… Continue Reading →
Contact Me
Contact Me
Thanks for your interest. If you’d like to schedule a portfolio tour let me know. Please leave a brief message below and I’ll get right back to you. Patience is a Virtue…one which I have precious little of. Let’s talk.
