Technical UX Portfolio

With a strong foundation in AI web development, SEO, AEO (Answer Engine Optimization), and User Experience Design, I bridge the gap between clean, performant code and intuitive, conversion-focused digital experiences. Welcome to the Technical UX Portfolio of Nate Balcom.

As an experienced UX designer and developer, I've spent years crafting lightning-fast, accessible websites using modern tools like HTML5, CSS3, JavaScript, React, Figma, and schema-enhanced content strategies ensuring sites not only rank highly in traditional search engines but also dominate AI-powered answer engines while delivering seamless user journeys that drive real results.

This technical expertise powers every project, from pixel-perfect interfaces to optimized, future-proof online presence.

User Experience (UX) Work History & Portfoilo

With over eight years of experience in User Experience (UX) design, I have specialized in creating intuitive, user-centered solutions that prioritize usability and impact.

When I began my first formal UX role in Chrysler’s Product Design Office (PDO), the term 'User Experience' was still emerging—barely registering in Google searches—a reflection of how nascent the field was at the time.

This early involvement allowed me to contribute to its evolution, from foundational in-vehicle interfaces to today's mature, cross-industry discipline.

Below are examples of my work that I can highlight. These works have been publicly released on the internet or social media.

Due to confidentiality agreements, I’m unable to share details of certain User Experience projects I’ve contributed to. For additional insights into my experience, I’d be happy to discuss further details in a private video call, respecting all confidentiality obligations.

Google & Chrysler

During my tenure at Chrysler (FCA), I had the opportunity to collaborate extensively with Google teams at both Google’s World Headquarters in Mountain View, CA (Googleplex), and Chrysler’s World Headquarters in Auburn Hills, MI (CTC). I also attended Google I/O on multiple occasions. The accompanying images capture highlights from these collaborative events and visits.

UCONNECT 5 AIRFLOW CONCEPT PORTAL CONCEPT PACIFICA HYBRID

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Member of the User Experience team within the Product Design Office at Chrysler, where I contributed to building the Uconnect® 5 in-vehicle experience. This project represented the culmination of years of dedicated work, rigorous testing, and close collaboration with cross-functional teams across the globe.

Product Design Office UX Studio Video Library

Chrysler Portal Concept: User Experience

Emilio Feliciano describes the elements of the user experience that go into the Chrysler Portal Concept, revealed at CES 2017 on January 3, 2017.

Chrysler Portal Concept: CES 2017 Press Conference

At CES 2017, FCA US reveals the Chrysler Portal Concept - a forward-thinking interpretation of the “fifth generation” of family transportation, created by millennials for millennials.

Drive for Design - User Experience with Emilio Feliciano

This week, the FCA Drive for Design contest talks to Emilio Feliciano, a user experience designer and a graduate of Lawrence Technological University. Emilio is a self-proclaimed gamer who draws inspiration from movies, as well as car and product design.

2017 Chrysler Pacifica: NAIAS 2016 Minivan Reveal Highlights

Highlights of the reveal of the all-new 2017 Chrysler Pacifica at the 2016 North American International Auto Show on January 11, 2016 in Detroit, Michigan

Inside E3 Gaming Convention 2016

Footage from the 2016 E3 Gaming convention in LA. Believe it or not, I was paid to attend this convention for Work. While at FCA me and my team were tasked with researching upcoming technologies for the in-vehicle experience. This was the video I brought back to show the team.

Detroit Pistons Visit FCA Product Design Office

More than 15 Pistons players and staff members recently spent a couple of hours at the Product Design Office in FCA’s Auburn Hills, Michigan, complex to share ideas and real-world examples of teamwork with FCA Head of Design Ralph Gilles and his staff.

Google Design Sprints

Collaborated on multiple Google Design Sprints over a period of several months, partnering closely with Google’s core design groups to architect and refine the underlying user patterns for the Uconnect 5 radio system that drives all Chrysler and Stellantis vehicles today.

FCA and Google teams collaborated on Google Design Sprints to develop the Uconnect 5 radio system. Working from coast to coast between FCA HQ and Google HQ the teams exchanged ideas to drive rapid progress.

After roughly eight months, the final sprint at FCA Headquarters marked project completion. In a gesture of shared success, both teams signed a copy of the official Google Sprint book, gifted by Google to FCA as a memento of our impactful partnership.

Googleplex Sprint Collaboration

Capturing the intersection of technology and physical space during my time at the Mountain View headquarters, where I focused on collaborating on the evolving interior user experience ecosystem. This hands-on partnership involved a series of intensive design sprints spanning several months, bridging the gap between team members at the Chrysler Product Design Office (PDO) UX team and Google’s core design groups to co-create what has become today's Uconnect 5 infotainment system.

Photos From the Googleplex

Images from one of the sprints the Product Design Office UX group went on. These pictures were taken on the Google Campus in Mountainview, CA.

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