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Nate Balcom Technical UX Architect Resume & Portfolio

Technical UX Architect - Nate Balcom

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Technical UX Architect & Interaction Developer

Specializing in User Experience (UX), web performance architecture, and advanced front-end systems. Bringing over 20 years of expertise in digital design, interactive systems, and high-performance web engineering.

Nate Balcom - Technical UX Architect
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Portfolio Links

As a Technical UX Architect my background is different from most. While disciplines such as UX, AEO, SEO, website development, website performance optimization, graphic design, and prototyping traditionally belong to different people or groups, I have held positions in each and possess a vast eclectic knowledge of all the above and more. By integrating elements that are typically handled in isolation, I bridge domains where each brings its own unique requirements and constraints. This holistic approach delivers stronger, more durable solutions while ensuring your project stays ahead and is built for what comes next.

FCA Product Design Office
In the role of visual prototype developer and software designer within the User Experience group at the Product Design Office (PDO), complex digital concepts were translated into high-fidelity interactive experiences using tools such as Adobe XD, Figma, Sketch, and HTML. The work centered on next-generation automotive UX that balanced safety, cognitive ergonomics, and driver-focused interactions across software-defined vehicle systems.
Collaboration with Google
This partnership involved intensive design sprints and workshops both at the FCA Product Design Office and on-site at Google Headquarters in Mountain View. Multidisciplinary teams combined automotive safety standards with rapid software prototyping to bridge mobile ecosystems and in-dash architecture, directly informing the development of the Uconnect 5 experience and aligning with emerging Google technologies through ongoing engagement including Google I/O.
Web Portfolio
I wasn’t always a Technical UX Architect. For years, I’ve been crafting digital landscapes through website development, tracing an evolution from my IT origins. My journey began as a graphic designer before I ventured into web design & SEO, shaping online aesthetics. Drawn deeper into the technological abyss, I became a full-fledged web developer, mastering the code that powers the web, and ultimately became a UX designer, orchestrating seamless user experiences.
Airflow Concept
This prototype featured seven synchronized digital screens that delivered a cohesive in-cabin experience across the instrument cluster, head unit, lower controls, passenger display, and rear-seat entertainment. Animations and interactions were powered by a network of Raspberry Pis and Intel NUC mini PCs coordinated through Node.js, creating a seamless story-driven demonstration of the Chrysler Airflow Concept shown at CES.
Portal Concept
As a member of the User Experience team within the Product Design Office at Chrysler, this project focused on shaping the Uconnect 5 in-vehicle system. It represented the culmination of extensive research, rigorous testing, and global cross-functional collaboration, resulting in the forward-looking Chrysler Portal Concept unveiled at major industry events.

Key Initiatives & Projects

Project Phoenix (The Bird Brain Initiative) — Project Phoenix
Project Phoenix is my web initiative based on three core principles: Answer Engine Optimization, Website Performance, and User Experience.
Lead Technical UX Architect & Developerread more…
The web development initiative Project Phoenix is based on three core principles: Answer Engine Optimization, Website Performance, and User Experience. The Bird Brain Initiative focuses on agentic harmony with code written specifically for the second user, AI.
A second website comprised of machine-readable code is generated as the website behind the website, engineered specifically for LLMs. In addition to the machine-readable code, a proprietary schema-based skeleton is designed for optimum Answer Engine Optimization. Agentic answer-first blog posts, written using the military-inspired B.L.U.F. method, are standard for providing citable, Position Zero optimized content for inclusion in featured snippets.
NateBal.com is rigorously tested against Google PageSpeed Insights to ensure a constant PSI that remains in the green across the board. Website performance is paramount. Scripts are scrutinized and optimized for screaming-fast delivery and performance. Images are optimized and saved in modern formats (WebP and SVG) for adaptability, size, and quality.
Glassmorphism web design was implemented for a modern, aesthetic experience for the end user. NateBal.com’s glassmorphic design is CSS-animated and optimized for optimum usability and maximum deliverability. The mobile-first design, based in dark mode, reduces eye strain and is built with mobile-device-specific media queries to provide a gracefully degraded version for phones, tablets, and beyond. This site is engineered in code to rank intentionally by design.
The Phoenix Lab — The Lab
A place to debut new code and experiments.
Code Developer, AEO Smith, Technical UX Architect read more…
In the lab multidisciplinary tools bridging user experience design, interaction development, technical web optimization, and automotive human-machine interfaces. By integrating skills that are traditionally kept separate, the approach combines high performance, aesthetic design, and machine readability to build durable digital solutions.
Phoenix WordPress Plugins — Plugins
Plugins for AEO, AI search inclusion and more.
AEO Wrangler, Machine Code Designer, Technical UX Architect read more…
Custom WordPress tools, plugins, and machine-readable code implementations are developed and tested. This workspace supports experimental development for Project Phoenix (the Bird Brain Initiative), focusing on tracking and analyzing AI model crawling activity, alongside specialized solutions like the Phoenix Sensor, E-E-A-T Author plugins, and the Phoenix Agentic Answer First plugin designed to advance Answer Engine Optimization and agentic orchestration.

Custom WordPress Plugins in Development

Phoenix Studies — Case Studies
Project Phoenix based studies testing ideas and concepts.
Architect | CTO | Lead Geek | Technical UX Architect read more…
Practical studies and implementations for performance outcomes stemming from the Project Phoenix initiative. Studies illustrate how combining advanced Answer Engine Optimization strategies, robust technical web performance, and agentic code optimization enhances AI discoverability, search engine indexing, and user experience.

Technical UX Architect Professional Focus

With extensive cross-disciplinary experience merging front-end systems architecture with user-centered design principles, I build frictionless digital products that scale. Whether optimizing sub-second load parameters or crafting complex interactive touch displays, my work centers on technical rigor and refined execution.

Available for select architectural design, engineering leadership, and advanced UX opportunities.

Core Competencies & Stack – Technical UX Architect

UX Design & Engineering

User Experience (UX) Usability Testing Design Sprints Figma Prototyping Interaction Design Photoshop Adobe Creative Suite Sublime Text

AI & Agentic Tooling

Gemini Grok Claude Perplexity ChatGPT

Web Performance & Code

PHP Machine Readable Code JSON-LD Schema CSS HTML5 Next.js & Astro TypeScript / JavaScript Core Web Vitals AEO Strategy ARIA & A11Y jQuery Code and Design Content Management Human Centered Design and Machine Readability Strategy and Execution Performance and Aesthetics Web Performance Optimization AI Web Development

Web Marketing

Search Engine Optimization (SEO) Answer Engine Optimization (AEO) Structured Data & Schema Analytics & Telemetry

AI Web Development & Work History & Portfolio

For years, I’ve been crafting digital landscapes through website development, tracing an evolution from my IT origins. My journey began as a graphic designer before I ventured into web design & SEO, shaping online aesthetics. Drawn deeper into the technological abyss, I became a full-fledged web developer, mastering the code that powers the web, and ultimately became a UX designer, orchestrating seamless user experiences.

Beyond the final UI, the process matters. Explore the Collaboration Models used to synchronize these high-fidelity prototypes.

THE URLS LISTED BELOW ARE THE MOST RECENT SITES I’VE WORKED ON. I’VE BUILT MANY MORE OVER THE YEARS. TOO MANY TO LIST HERE. THESE ARE THE MOST RECENT.

Momentum
Momentum | Search Engine Optimization & Web Design | Company Website
SEO/ UX Optimization Specialist | Feb 2024 – Sep 2024

Tech Stack

  • HTML5
  • CSS3
  • SEO
  • jQuery
  • WordPress
  • WordPress Optimization
  • Breakdance
  • Google Analytics
  • Google Tag Manager
  • Google Business Profile
  • Bing Places
  • Javascript
  • SEM Rush
  • Screaming Frog
  • Google Page Speed Insights
  • Google Search Console

Tasked with fixing web site issues for hundreds of client sites, reducing page load times, increasing conversions and creating SEO friendly code. As my code updates were merged, sites loaded 30-50% faster, they climbed in the SERPS, and scored in the green for usability as well as ARIA accessibility.

Momentum has literally 100’s of sites. This is an example of industries and businesses supported.

Momentum Sites
BACA Systems American Stone Automation

BACA Systems American Stone Automation

Total Health Systems

Total Health Systems

Roura Material Handling

Roura Material Handling

Yates Cylinders

Yates Cylinders

King Steel

King Steel

Giroux Pappas Trial Attorneys

Giroux Pappas Trial Attorneys

RECOMMENDATIONS

Professional endorsements and architecture reviews from engineering leaders.

Chase Putans

Chase Putans

Chief Architect
protera.com
RECOMMENDATION
I had the pleasure of working with Nate on various projects in the past. His knowledge of search engine... more →
Jason Marshall

Jason Marshall

Revenue Systems Architect
architectyourfreedom.com
RECOMMENDATION
Nate and I were co-webmasters at Venture where we worked closely on the design and coding of several websites and... more →
Rubens Perdomo

Rubens Perdomo

President
systems-x.com
RECOMMENDATION
I had the pleasure to work with Nate at Venture Industries. As the direct supervisor to his work I can... more →
Mark Losey

Mark Losey

CTO
flockx.io
RECOMMENDATION
Nate provided a unique approach to SEO delivering strong rankings with consistent results. His research and results were innovative in... more →
Chase Putans

Chase Putans

Chief Architect
protera.com
RECOMMENDATION
I had the pleasure of working with Nate on various projects in the past. His knowledge of search engine... more →
Jason Marshall

Jason Marshall

Revenue Systems Architect
architectyourfreedom.com
RECOMMENDATION
Nate and I were co-webmasters at Venture where we worked closely on the design and coding of several websites and... more →
Rubens Perdomo

Rubens Perdomo

President
systems-x.com
RECOMMENDATION
I had the pleasure to work with Nate at Venture Industries. As the direct supervisor to his work I can... more →
Mark Losey

Mark Losey

CTO
flockx.io
RECOMMENDATION
Nate provided a unique approach to SEO delivering strong rankings with consistent results. His research and results were innovative in... more →

DOWNLOAD MY RESUME – Technical UX Architect

STRATEGIC CAREER ASSETS

Looking for specific insights into my enterprise work history or tool sets? Access my comprehensive professional documentation below by downloading a PDF, DOCX, or viewing a live-synced Google Doc.

These resources provide a granular look at my project impact, measurable performance metrics, and the cross-disciplinary skills I bring to high-stakes digital environments.